
By Alex: Expert makeup guidance, wide selection, affordable beauty in Fort Worth.
By Alex is a Fort Worth beauty store offering a wide range of makeup, skin, and nail products. The store is praised for its clean, organized space and friendly, knowledgeable staff who help customers find exactly what they need. Reviewers highlight quality products at affordable prices, with favorites like lash sets and adhesives, making By Alex a go-to destination for beauty essentials and expert advice.
No photos available
Wide range of high-quality cosmetics including foundations, lipsticks, and eyeshadows from trusted brands.
Selection of nail polishes, adhesives, and tools for professional and at-home nail care.
Variety of skincare products tailored to different skin types and concerns.
Personalized advice from knowledgeable staff to help you choose the right products.
Affordable, quality jewelry and beauty accessories to complement your look.
Claim By Alex to update business info, respond to reviews, and access analytics.
Overall rating
Isabel Siles
I'm absolutely loving this makeup store! The staff is super knowledgeable and friendly - they really know their stuff and are happy to help you find exactly what you're looking for. The selection is amazing, with a wide range of products. It's honestly become my go-to makeup store - I walk out feeling like a queen, thanks to their expert advice and awesome products. Can't wait to go back!
FlickaDaWrist Nails
Alex is such a hustler! We attend the same beauty school, and as soon as we met her I instantly knew we would be great friends! Her store is amazing, and she has a wide variety of products for skin & nails. She provides excellent quality products and customer service.
Odaliz Hinojosa
Best makeup store to go to! They have everything you need for nails and makeup. The staff is so friendly, helpful, and knowledgeable. Great quality products at an affordable price.
Cassie Mitchell
Such a great store, very clean and organized. The staff is very friendly and helpful. Alex really has an amazing attitude and was really informative. I love this lash set from By Alex, best adhesive I have found.
HIlda Herrera
I love By Alex, Alex is amazing and very knowledgeable about all the products in the store. She has a great attitude and her team is amazing too. I've loved every cosmetic and jewelry I've bought, good quality and great price!