
Craftsmanship with a Family Touch in Every Piece
Sergio's Jewelry, located in Casa Linda Plaza, Dallas, specializes in exceptional jewelry services, from intricate repairs to custom designs. With a blend of professional expertise and a welcoming atmosphere, this family-owned legacy store has been serving the community for years. Customers appreciate the high-quality craftsmanship and personalized customer service, although experiences may vary. Offering quick appraisals and reliable repair services, Sergio's Jewelry strives to ensure satisfaction for every visitor.
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Expert repairs for rings, necklaces, and other fine jewelry, including prong tightening, stone replacement, and resizing.
Personalized design services with in-house designers to create unique, original pieces tailored to your style.
Detailed and quick appraisals for insurance, valuation, or personal documentation of your jewelry items.
On-the-spot watch repairs and maintenance to keep your timepieces running smoothly and looking great.
Professional resizing and reshaping services for rings, with options to maintain or enhance their original appearance.
Complimentary cleaning and maintenance services to keep your jewelry sparkling and in optimal condition.
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Overall rating
jacky D
The other day I brought a bunch of my gold to different jewelry stores to see where I would get the best price and yes, this was very real gold but when I came here to Sergio’s, I don’t know who it was that helped me, but he was trying to tell me that my gold was fake when it was 100% real I even asked him to test it and he refused all he did was look at it with a magnifying glass and told me I’ve been doing this for 20 years as soon as he said that I told him to give me back my jewelry and I went to another gold store that actually tested my gold and they gave me $300 so if you want to come here to sell your gold, please don’t…
I.J. Murray
I was recommended to Sergios by another jeweler who could not perform the specific service I needed. A chain I’ve had for years was damaged by heat while being repaired by another jeweler. They took my chain in and replated it and within minutes it looked better than the condition I brought it in. They didn’t even charge me…my only regret is that I didn’t get any names but they were very friendly and extremely helpful. I hope nothing of mine is ever damaged again but If it is, I’m taking it there. Top service 5 ⭐️
Fernando
Sean D
Sergio’s Jewelry provided excellent service—friendly, professional, and efficient. They fixed my watch on the spot, which I really appreciated. Highly recommend to anyone looking for quality jewelry repair and great customer service!
Tina
My family and I have done quiet alot of business at Serio's throughout the years and always had great communication and great craftsmanship. However I had moved away from the area and hadn't been in for a long time. I recently needed a detailed appraisal for a very special ring and needed it quick! I thought at this time of year, no chance! But I remembered Sergio's and made a call to them! Boy I'm so glad I did! I brought the piece in that same day around 5pm and received the very detailed and complete appraisal within 24 hours! On pick up I was able to speak to the in house designer (Sergio's son) on some other pieces and look at some original designs of his and was quite impressed! I really just find this family owned jewelry store to be a very caring and special place with an emphasis on customer service. I have always been very satisfied with all the pieces I've bought and or customer/repair work done, spanning over 30 years! This is not a cookie cutter corporate store, Sergio's is family owned, legacy store. They re-earn by business everytime I walk into store! Thank you 😊
Kaitlyn Allen
I don’t leave negative reviews, but when my husband called to give this feedback over the phone, the jeweler was rude and then hung up on my husband. To the jeweler who wouldn’t talk on the phone, this is why we were dissatisfied: I brought in 2 rings for repairs, one being my engagement ring that needed the prongs tightened around the center stone and a diamond added to the halo. A week later, I picked up and paid for both rings, and then got home to realize they had not even touched the engagement ring as there was still a missing diamond and loose prongs. 2nd trip- I was very understanding and returned to the store the following day to let them know they completely abandoned the job I paid for. The woman at the front was kind about it and apologized which I appreciated -which is all I was really looking for. I can deal with mistakes and dissatisfaction when treated respectfully. The same week I noticed the diamond they added to the halo looked out of place from the others. I could see it with my bare eyes while driving in the car. After taking a photo I could see the diamonds did not look aligned and were two different sizes, so I brought it back. 3rd trip - the jeweler told me that due to missing gold, this was as good as it gets and they do replacements that look like this all the time. I said if he knew it was not going to be repaired to look how it did before, that should have been communicated to me rather than having me pay for the service to receive an uneven diamond that’s noticeable to my eye. My biggest issue was how rude he was and his inability to take any accountability or acknowledge that the diamonds do not look the same size or are aligned. He said it looked fine to him and adding gold would make it look worse, so there was no point to mention it. I refuted that he is the jeweler and expert, so again, he should have let me know my options and that it wouldn’t be repaired to look the original state rather than taking my money and giving me back a worse looking ring. The icing on the cake was I asked him to clean my rings while I was there, since I had made 3 trips now. He cleaned them and handed them to me. I said thank you, he didn’t even make eye contact or respond to me back which was incredibly rude. I walked the whole way to the door waiting for him for respond but he didn’t. My husband called the store to express his dissatisfaction and share his feedback but the jeweler had the same rude attitude. When my husband said it was rude to not respond to me when I said thank you he said “I did!” Which is simply a lie. After lying, he hung up on my husband which again showed his character more than his words had. I cannot believe how unprofessional and rude this man is. It would have been an entirely different experience if he would have not gotten defensive, not been rude, apologized and explained the options. Instead he was disrespectful to me, and hung up on my husband when he called to share his feedback. Because he did not allow us to give the feedback via phone call, I am left having to review him here.